Pacifica Alight Multi-Mineral BB Cream Medium – Hydrating Tinted Moisturizer & Primer, Sheer Natural Foundation Coverage, Vegan & Cruelty-Free, 1 fl oz

Every single time I’m wearing this makeup I get a compliment on my beautiful skin & complexion. I love it. It feels so light & it goes on so smooth & a little goes a long way. I bought shade 6 & have light/medium colored skin. Like I said it doesn’t have all kinds of awful stuff in it for your skin. It’s great. And the price is amazing too. $16. a tube

This is a shade matching skin tint/ bb cream. It has light coverage and can be used as a primer. IT WILL NOT GIVE YOU COVERAGE. it isn’t made to. It’s a good product for evening out your skin but still seeing your skin beneath. The glow is nice too. I really like this product. I’m light toned so I don’t know how well the other shades match to deeper skin tones. Perfect product for no make up, make up days.

Esta buena pero no currently mucho, esta mejor Zerave.

The first time I bought this product, I was out of town and saw it on sale at a Whole Foods. I needed a foundation quick since I'd run out of what I normally used. I thought this was a foundation, but quickly came to discover that it was more of a tinted moisturizer. Pleasant surprise, though! That was the better part of a year ago and I've continued to buy this product. I like that it smooths over my face evenly and leaves my skin with a soft glimmer. I get compliments on my skin and how much I glow so often now! It's super lightweight, contains clean ingredients, and it provides just enough coverage to give you a glow without being too much or cakey. I love this product better than what I was using before. I recommend it, but just know that it is a cream and not a foundation. The two do not operate the same.

New formula is subpar. I have faithfully used this product daily for many years and find the recent changes to be undesirable. What used to be a sheer, luminous, natural finish is now thick with patchy application and entirely different in skintone. Sadly, I won't be purchasing this product again.

I like this product. It’s not like a foundation, so don’t expect it to cover anything. It just evens the skin tone out and brightens it up. It makes it look like you slept better than you did. I make sure to put it all over, especially on my eyelids and under eyes and blend well into my neck. My husband says it doesn’t look like I put on makeup, but rather that I just look like I feel better and am more awake. I usually use this alone, and on occasion put foundation over it.

I have to correct my previous statement! So sorry to the company😵‍💫 The makeup has different consistency and a different feel, to that more of a cream, not liquid. It takes some time to get used to and a bit more time to properly distribute it over your face, but if you do, the makeup is GREAT! and the saying 'a little goes a long way' is really true here. Which is great because it will last you longer. You rrally don't need a lot and it looks really nice. Overall, it is a really nice makeup cream, which os a little bit better for your skin too than others. Happy. sorry about the earlier bad review🙏 I wanted to love this foundation so much because the ingredients are a little bit cleaner than in other makeup foundations. Unfortunately, this one has not so great if a coverage. It really spreads so very unevenly. Just overall it terribly hard to blend. Sadly, very disappointed with this makeup.

I am SO sad. I loved this product! Completely different product than the one I bought two years ago. The package changed too, so that made me wonder and sure enough, wow. Not even the same product. The original formula was shimmery, sheer, matched skin tone, blended perfectly, was light and thin. The new one is colder, chalky, thick, doesn’t spread well, lacks the gold tone shimmer that was so nice and warming. I never wear makeup and this used to add a light finished glow to my face, now I look like I have a layer of caked makeup on, and SHOWS fine lines and wrinkles instead of masking them. I even did a side by side back of the hand test and they are very different coverage wise, and no warm shimmer in the new stuff. Super bummed, Pacifica! I just told my friend who I recommended it to NOT to purchase it.