Sugarflair Food Colouring Paste Holly Green, Concentrated Spectral Food Colouring for Buttercream, Sugar Paste, Royal Icing, Cake Mixes, Macarons and More! - 25g

This stuff is brilliant, and definitely better than what you'd get from a supermarket. So far I've used it for battenberg and red velvet cake, both of which were eaten before I could take photos! The tub seems small but it's a gel texture and a little goes a long way. It's just as vibrant after baking, and doesn't alter the taste. Obviously it stains everything it touches so beware of that! I got the yellow one too and that's equally effective. Will buy again.

Very pigmented and works great for when you need a really deep red colour in your bake. Quite a thick gel like consistency and easy to scoop small amounts out. Not noticed that it adds a taste either.

Good product, quick delivery.

Very vivid colour. It really is royal blue. Some colouring makes it light pastel but this product is really a rich deep blue. Would recommend and would definitely buy again. Ill try the other colours aswell.It did turn my tongue blue but its okay 👍🏻

I always trust the sugarflair colours and this didn’t disappoint. I was asked to bake with ‘Tiffany’ coloured icing and this worked perfectly. Only a tiny bit needed and the developed of the colour over time didn’t change too much as some other food colourings tend to do.

Ideal for the red velvet cake my wife made and was easy to use, good value.

Perfect colour for my cake decoration

The food colouring came out much paler than “graphite” once combined with frosting- it took a lot to make any impression on the white frosting whatsoever.