L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye

good colour - easy to apply, doesn't dry my hair out.

I was very nervous using this. I've grown my hair out to its natural white/grey/brown/blonde variegation over the last three years but it had become flyaway. I wanted to see if dye would 'weigh it down a little.I only left it on for 20 minutes and the colour is fab. It looks like £80 worth of highlights. I will leave it on for 30 minutes next time because my white hair hasn't taken as much as I'd like but it still looks natural because the white has taken a grey/blonde tone. It has definitely improved my hair condition and it looks thicker.I am a very happy customer.

I would like to cancel order "every 2 months" please.

I have bought this several times, but it has doubled in price since I bought it previously - about two months ago. Why the crazy price rise?

The colour was bright and true to tve packaging colour. It was easy to apply and completely covered my grey doing the roots first and then tbe length as per the instructions. The added conditioner was lovely, smelled nice and left my hair soft. Would recommend and buy again.

I had just had my hair cut rather short, my colour was some grey rest mousey. I had not used this product before so followed the instructions to the tee ie testing and the time left on. I have never in my life had brown hair and after another 3 washes this is what it’s like now, which is sort of reddy. Most disappointed and sadly I will not use it again. I have coloured my hair myself since I was 13 yrs old and I just cannot wait to become blonde again.

It's taken me 8 years to pluck up courage to get rid of my white hair. This is brilliant, I love it easy to do and subtle in colour made a huge difference to my being ( fancy wasting 8 years)...

Sadly I am very light blonde with a few greys and this product for it being a 10.13shade does not lift and lighten. Actually darkened my roots. Leaves hair in lovely condition though. The shade is definitely darker than box photo so glad I didn’t for the 9 shade. 10.13 is also still quite a warm shade for it being ashy.