What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

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L'Oreal Superior Preference Permanent Hair Color, 5 Medium Brown 1 ea (Pack of 12)

L'Oreal Superior Preference Permanent Hair Color, 5 Medium Brown 1 ea (Pack of 12)

Product ID: 41863845

Details

Brand
L'Oreal Paris
Color
5 Medium Brown
Item Form
Gel
Package Information
Box
Product Benefits
Provides super

✨Superior shine-extending formula

☀️UV filter & antioxidant vitamin E protection

🛡️Fade-resistant crystal-shine colorants

3092 DH

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Sold byAmazon MoroccoDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

✨ Lock in luminous color that lasts—because your hair deserves the spotlight!

SILKY RESILIENCE - Hair stays soft and strong against sun, wind, and water
GENTLE YET POWERFUL - Permanent gel formula suitable for all hair types with gentle application
FADE DEFYING CONDITIONING - Color-saving creme enriched with antioxidants and UV filters
BRILLIANTLY BALANCED SHADES - Stay true week after week—no dullness or brassiness
UP TO 6 LUXURIOUS TREATMENTS - Maintain first-day vibrancy with weekly color care

L'Oreal Superior Preference Permanent Hair Color in Medium Brown delivers a fade-resistant, brilliantly shiny color that lasts for weeks. Enhanced with a shine-extending concentrate, antioxidant vitamin E, and UV filters, it protects hair from environmental damage while maintaining silky softness. This permanent gel formula offers up to 6 weekly treatments to preserve first-day vibrancy, suitable for all hair types with gentle application.

Specifications

ASIN	B01IA95VEC
ASIN	B01IA95VEC
Best Sellers Rank	#1,342,439 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #9,040 in Hair Color
Brand Name	L'Oreal Paris
Color	5 Medium Brown
Container Type	Box
Customer Reviews	5.0 5.0 out of 5 stars (3)
Full Cure Time	25 minutes
Hair Color Permanence	Permanent
Hair Type	All
Item Form	Gel
Manufacturer	L'Oreal Paris
Manufacturer	L'Oreal Paris
Manufacturer Part Number	PPAX1132640
Material Features	Gentle Application, Hair Health Focus, Fade Resistant
Number of Items	1
Product Benefits	Provides super shiny luminous hair color and long-lasting results
UPC	071249253069
UPC	071249253069
Unit Count	12 Count

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Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

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How is product pricing calculated?+

Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

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3092 DH

Duties & taxes included

In stock

Sold byAmazon MoroccoDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Morocco.

Secure transaction

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TrustScore 4.5 | 7,300+ reviews

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