Knight & WilsonPurePlex Lightest Extra Ash Blonde Permanent Hair Colour Dye. Award winning Brass Defying Formula. Protect, Restore and Nourish with Aminofix. 10.21 Extra Ash Blonde.

I've been going brown to blonde to brown again almost every year for the past 10 years. I have pourous, fine, thin, wavy hair. While you have to use bleach to lift to a level 8 with warm undertones this can be used to lift orange/yellow dark blonde to a neutral level 9 without any damage. The extra ash neutralises very well.If you already have have neutral level 9 this gives a beautiful level 10 ash blonde.If you have level 7 or darker hair you will get a gold/yellow level 8.I'll be honest my hair is dry and damaged from years of bleaching but it's not massively compromised, it drys slowly but ok and doesn't break when brushing. it isn't at all gummy. I'm not sure if this would react with massively compromised hair. It certainly won't fix it but would be safer than other options.

I recently tried the Knight & Wilson PurePlex Lightest Extra Ash Blonde hair dye, and I am absolutely thrilled with the results. As someone who has struggled with brassy tones in blonde hair dyes before, I was amazed by how well this product lived up to its claim of being a "brass-defying formula."The color turned out exactly as described - a beautiful, light ash blonde with no hint of brassiness whatsoever. The PurePlex technology not only delivered stunning color but also left my hair feeling incredibly soft, shiny, and nourished.I appreciated the added protection and restoration benefits of the Aminofix formula, which helped maintain the integrity of my hair during the coloring process. Plus, the dye was easy to apply, and the instructions were clear and straightforward to follow.Overall, I highly recommend the Knight & Wilson PurePlex Lightest Extra Ash Blonde hair dye to anyone looking for a high-quality, brass-defying color solution. It's definitely worth the investment for gorgeous, salon-worthy results at home.

So I stupidly thought I could bleach my hair by myself, silly me. My hair is naturally dull dark and I have been dying it red since I was 16, now 37, so my hair has been through many colours but was red before I bleached it. And you guessed it, it went orange. See before pic. So I used this hair dye, ash blonde 10.21 to try correct it and it did not really work for me. I used one and a half bottles, I left it on for an hour. I think the trick is, to let the hair dye develop to dark purple before you put it onto your hair. It was light purple when I started applying it but when on my hair, did not look purple at all. Upon checking youtube to a youtuber who used the exact product, hers was dark purple when applying and worked on her dark roots. My hair is sooo damaged with years of dying it and is very resilient and will need another go as it looks multiple colours of blond, orange, in different lights. Think I will try Ash Brown this time.

I decided to go from box dye dark brown to blonde (I can hear you laughing from here) I am a natural blonde but have been dyeing my hair dark brown for many many years. So many that it was very porous and tended to go black around the ends and front. I had attempted to strip it and go back to my natural colour many many times but always dyed it back dark because nothing would cover the hideous carroty orange and straw yellow. By chance this appeared in my suggestions but I didn’t hold out much hope of it helping my hair but the price was reasonable so I thought why not? I’d tried just about everything else! So one colour remover and a bleach later, there was I in all my carrot coloured glory, clutching my Knight and Wilson lightest ash blonde and praying to the hair gods. Now let me just tell you that I had to do this twice over two days. I couldn’t risk bleaching it again so had to put all of my faith in this product. The first one did tone the hideous colour but it was still far too yellow for my liking so I frantically ordered another which arrived next day. Perhaps I didn’t leave the first product long enough as I only waited 30 minutes so the fault is mine and it was VERY orange. The second one I left for 50 minutes and I have to say it’s done much better. Much nicer colour, ashier from the mids to ends although the fringe and frame looks golden but I like it. My roots did go purple initially but they were much lighter and therefore got a little over toned. This isn’t the fault of the product!! I have seen a lot of peoples reviews blaming the product...it’s just over toned and left too long on too light areas. This has now washed out and is a nice ash colour. I dearly wish I had found this a long time ago..it would have saved me from many a hair disaster. Bravo Knight and Wilson...I love your product and will continue to use this.

This is a nice hair dye. Hair looked good and very light.