---
product_id: 267634976
title: "Creative Advertising: Ideas and Techniques from the World's Best Campaigns"
price: "828 DH"
currency: MAD
in_stock: true
reviews_count: 13
url: https://www.desertcart.ma/products/267634976-creative-advertising-ideas-and-techniques-from-the-worlds-best-campaigns
store_origin: MA
region: Morocco
---

# Creative Advertising: Ideas and Techniques from the World's Best Campaigns

**Price:** 828 DH
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Creative Advertising: Ideas and Techniques from the World's Best Campaigns
- **How much does it cost?** 828 DH with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ma](https://www.desertcart.ma/products/267634976-creative-advertising-ideas-and-techniques-from-the-worlds-best-campaigns)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
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## Description

Creative Advertising: Ideas and Techniques from the World's Best Campaigns [Mario Pricken] on desertcart.com. *FREE* shipping on qualifying offers. Creative Advertising: Ideas and Techniques from the World's Best Campaigns

Review: How brilliant is this?! - I got my copy of Creative Advertising from the Goodwill (who has a store here on desertcart I guess). I don't think they realized what they had. This is an incredible book CRAMMED with advertising brilliance. I may be prejudiced since I grew up when David Olgivy ruled advertising classes in the 70's, but it was wonderful to review old ads and campaigns I was around for when they first ran. The information, tips and campaigns are timeless and absolutely inspiring. I think I caught my breath so much I hyperventilated and about passed out...seriously. There is so much solid, psychologically based persuasive insight in this book it's worth 10 times the cost. If you can find a copy, buy it. It has more insight and tips/exercises for developing your own work that it's a semester in a book. The action steps and how-to's alone are priceless. You won't just look at the pretty pictures with this. If you read the content and creative juice producing tips you'll be glad you have it. I plan to spend the next year or more working through this. Best book I've bought this year.
Review: Amazing insights and ideas - Wonderfully crafted. I just took a job in advertising and ordered this while finishing my 2 weeks notice at my old job, which wasn't in advertising. I've used this as a handbook for just looking at products a different way. It's one thing to see ads everyday, all around you. It's another to actually see and understand what the advertisers were going for. Even for non-advertising professionals, this would make a great coffee table book, despite it being a paperback. As an added bonus, one of my new coworkers said had this book as a text book at her highly regarded portfolio school.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | 0500284768 |
| Best Sellers Rank | #2,040,031 in Books ( See Top 100 in Books ) #191 in Advertising Graphic Design #1,540 in Advertising (Books) #10,828 in Business & Finance |
| Customer Reviews | 4.6 4.6 out of 5 stars (47) |
| ISBN-10  | 9780500284766 |
| ISBN-13  | 978-0500284766 |
| Item Weight  | 3.09 pounds |
| Language  | English |
| Print length  | 266 pages |
| Publication date  | May 1, 2004 |
| Publisher  | Thames & Hudson |

## Images

![Creative Advertising: Ideas and Techniques from the World's Best Campaigns - Image 1](https://m.media-amazon.com/images/I/51vQZEuGzfL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ How brilliant is this?!
*by B***N on January 8, 2013*

I got my copy of Creative Advertising from the Goodwill (who has a store here on Amazon I guess). I don't think they realized what they had. This is an incredible book CRAMMED with advertising brilliance. I may be prejudiced since I grew up when David Olgivy ruled advertising classes in the 70's, but it was wonderful to review old ads and campaigns I was around for when they first ran. The information, tips and campaigns are timeless and absolutely inspiring. I think I caught my breath so much I hyperventilated and about passed out...seriously. There is so much solid, psychologically based persuasive insight in this book it's worth 10 times the cost. If you can find a copy, buy it. It has more insight and tips/exercises for developing your own work that it's a semester in a book. The action steps and how-to's alone are priceless. You won't just look at the pretty pictures with this. If you read the content and creative juice producing tips you'll be glad you have it. I plan to spend the next year or more working through this. Best book I've bought this year.

### ⭐⭐⭐⭐⭐ Amazing insights and ideas
*by A***A on October 28, 2013*

Wonderfully crafted. I just took a job in advertising and ordered this while finishing my 2 weeks notice at my old job, which wasn't in advertising. I've used this as a handbook for just looking at products a different way. It's one thing to see ads everyday, all around you. It's another to actually see and understand what the advertisers were going for. Even for non-advertising professionals, this would make a great coffee table book, despite it being a paperback. As an added bonus, one of my new coworkers said had this book as a text book at her highly regarded portfolio school.

### ⭐⭐⭐⭐⭐ Valuable book
*by Q***N on September 1, 2018*

Had to get this book for an advertising class. Was actually genuinely impressed by it. There’s soooo many fun ads to look at, if you’re into that type of thing. It also helps break down effective advertising step-by-step, which was very helpful.

## Frequently Bought Together

- Creative Advertising: Ideas and Techniques from the World's Best Campaigns
- Hey Whipple, Squeeze This: The Classic Guide to Creating Great Advertising
- Advertising Concept Book 3E: Think Now, Design Later

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*Product available on Desertcart Morocco*
*Store origin: MA*
*Last updated: 2026-03-02*