Oxo Brite, No Chlorine Bleach, 3.6 lb

I have been using Oxo Brite for many years and I wouldn't use anything else to whiten my clothes. It works very well in cold water, has lifted many stains out of whites, and doesn't cause any fading of colored fabrics

Does a nice job even in cod water washes

This is my favorite stain remover! It is very effective and doesn't require scrubbing.My favorite use for this is whites/lights. I often throw a few scoops in my white loads, just to keep things from getting dingy looking, and to get any stains that might have gotten on anything. (I try to use warm water on those loads as it makes this more effective.)The other option, for more stubborm stains, is to take a large pot or bucket or bowl and fill it with HOT water (nearly boiling is good if your fabric can handle that). Add a scoop of Oxo Brite, add the clothes, submerge, add another scoop or two of Oxobrite, stir well and then let sit for several hours or ideally, overnight. Then wash as usual. This has gotten serious stains out. (It nearly always gets stains out, with very few exceptions.)

OXO Brite is a great product. With regular use, it actually improves the brightness of colors, reversing dinginess. And it keeps whites, such as sheets and undershirts, nice and bright. it also has a subtle fresh (not perfume-y) scent that my kiddo and I like. I'm using it with all my laundry -- it's good for the whole family's clothes and good for the planet. Can't ask for more.

Brightens very nicely, especially if you let soak for 30 minutes. Our whites have never been brighter naturally. It's a little over-priced since you have to pay shipping even if you have prime.

Bought to clean the grout in my tiled bathroom shower and my floor and it did the trick. Requires scrub and cleanup - some on hands and knees - so if for a larger room I’d probably have to resort to one of the harsher chemical cleaners that apply with a mop. But for my purpose this was perfect.

I originally ordered this product to brighten my whites... But it is so much more!! I received this yesterday and was excited to use it, but not as excited as I should have been... Since I proceeded to spill a large glass of red wine all over me and my new black and white Converse tennis shoes AND a white blanket I was perched on top of at the time. Yikes! I threw my jeans and white blanket in the wash, as soon as I got home, with a scoopful if the magic white powder and decided to try to hand clean my tennipumps... Not holding out much hope and figuring it would be a process I started with a damp paper towel dipped in the granules. I was amazed to see the red stains starting to disappear before my eyes... YES, literally before my eyes without hardly any elbow grease. My shoes looked brand new again in a matter of minutes!! Where has this stuff been all my life?? I will never be without it again!!!

I found this product while researching laundry product safety. It has an "A" rating according to the EWG (Environmental Working Group) for safety (bleach has an "F"). It does a great job cleaning my whites and for adding an extra boost for colored clothing. Best of all it does not irritate my skin. I often have that problem with regular detergent and bleach. I wish it weren't so expensive though, as we go through it pretty quickly.

Excellent! Have been using this product for years. Whites are whiter and colours don't fade.