Schmaltz Brewing Company is an American craft brewing company based in San Francisco that owns HE'BREW Beer and Coney Island Craft Lagers. Shmaltz is known for blurring beer styles and using puns, art, history, and pop culture in every aspect of their products. Summer 2008 marked the official launch of Shmaltz's Coney Island Craft Lagers line. This brand was released in partnership with the arts organization Coney Island USA and a portion of the proceeds from Coney Island Craft Lagers go directly to benefit Coney Island USA. The line includes the flagship Coney Island Lager, which was first released in June 2007. In 2010 the brand was awarded "Best Craft Brewer" and "Best in Show" at industry publication Beverage World Magazine's BevStar Awards for product quality, brand marketing, and overall creativity in "pushing the limits of lager."
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