It Cosmetics Vitality Lip and Cheek Flush Je Ne Sais Quoi

My all time favorite item!!!! I am so upset IT doesn’t have it anymore. The newer one is garbage compared to this one.

I love the feel and color of this product. I have been using IT make-up for years (since my mom bought some for me from QVC). The make-up is high quality and light--ferls like you're not wearing any at all.

Moisturizing and perfect tint

I have the driest lips ever and this is emollient that I buy two or three at a time. I love the color and there is no longevity with me this is all I use! And it stays on under a mask! YAY!!!

This product provides just the right amount f color if you have red lips. This product provides moisture for a long time.

I have been using this product for five years. The tube is large and lasts for 6 months. Very moisturizing with a tint of color…delicious!

Love this stuff! Discovered it after the pandemic started, looking for a lip product that wouldn't end up all over the inside of my mask. This stuff goes on easily, not sticky or greasy feeling. Turns a natural, pinkish color after applying to lips but does not stain anything else. I love this stuff, still use it even though I am no longer wearing a mask and will continue to do so.

I have used this product for years. Love it! It keeps lips moist and adds just a touch of color.

Es cremoso y me deja los labios con un tinte muy ligero

El color que prometía aparecer de en los prácticamente nulo, decepcionada de la compra.