

💥 Root touch-up revolution: flawless coverage that keeps up with your hustle!
COLOR WOW Root Cover Up in Light Brown is an award-winning, temporary root touch-up powder designed to instantly conceal greys and thin spots with a natural, multi-dimensional finish. Water and sweat resistant, it stays flawless until shampooed out, doubles as a brow filler, and leaves hair looking thicker without any sticky residue or dullness.







| ASIN | B00MQ4SUUU |
| ASIN | B00MQ4SUUU |
| Benefits | This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. |
| Best Sellers Rank | 3,458 in Beauty ( See Top 100 in Beauty ) 8 in Hair Mascaras |
| Brand Name | COLOR WOW |
| Colour | Light Brown |
| Container Type | Box |
| Country Of Origin | China |
| Country of origin | China |
| Customer Reviews | 4.4 4.4 out of 5 stars (3,362) |
| Customer reviews | 4.4 4.4 out of 5 stars (3,362) |
| Date First Available | 17 Oct. 2013 |
| Global Trade Identification Number | 05060150185427 |
| Hair Color Permanence | Temporary |
| Hair Type | coloured |
| Is discontinued by manufacturer | No |
| Item Form | Powder |
| Item Weight | 2.1 Grams |
| Item model number | CW542 |
| Language | Italian |
| Manufacturer | COLOR WOW |
| Manufacturer | COLOR WOW |
| Material Features | Natural |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Product Dimensions | 12.45 x 5.4 x 1.4 cm; 2.1 g |
| UPC | 059165558567 |
| Unit Count | 2.1 gram |
H**E
Best product for grey cover between dyeing! Simply Amazing!
This is amazing. The best product I've tried as a cover for my grey between dyeing. I can now double the amount of times between dyes. I thought it was expensive but you only need a teeny bit on the brush so it will last for so so long. I will use this forever now!
M**N
Worth it
May be pricey but works really well Easy to apply Does not leave hair sticky Lasts in between washes You use very little so I forsee it lasting a while
D**E
It works
Just received this, seems to work well, looks natural and is easy to apply but I'm shocked at the tiny amount you get for almost £30. It's a small thin block 1.5X5cm and I can't see how it's supposed to last 6-12 months, but will wait and see.
T**H
Excellent coverage - just don’t assume it’s a substitute for dying your hair
Very good and lasting coverage, it stays on until the next time you wash your hair. It doesn’t stain my pillows but of course stains my fingers if I rub the covered area. People need to bear in mind this is NOT a substitute for dying your hair - it’s for roots only, and of course has a matt, powdery finish because it ultimately IS a compact powder. Which makes sense as it’s for the roots, try putting on a hair mascara or something similar and the roots will look greasy and sticky! Lastly, it may seem expensive but one item lasts me about one and a half years, so it really doesn’t break the bank.
D**Y
Simple to apply
Easy to apply and looks good
V**.
Good product
I've been using this product for a number of years and it's great for touching up when my roots need recolouring.
S**N
Pleasantly surprised
My hairdresser recommended this product to me as she was going on holiday around about the time my roots would need touching up. I have to say I was a little dubious at first, but was pleasantly surprised. It is actually really good, and really helps disguise the grey as long as there isn't a lot of it! I had a couple of weeks to kill before my hairdresser was back and by the time I had my next appointment my roots were in a pretty miserable state and I think it would've taken me a whole morning to cover them all with this cover up! But for a quick fix it's a great product to have on hand.
J**L
Fab
Really works well
A**R
Perfekt
E**.
I am happy about the result. The color blends very well with mine and covers well my white hair.
S**.
Benutze das für meine Augenbrauen und Ansätze, wenn ich noch keine Lust gäbe zu tönen, super....
M**N
I found a video from Color Wow that showed a woman who incidentally had some exposed scalp, and showed how this covered it up. I ordered some and tried it for my thinning/balding front of my scalp, and by following the suggested technique, which is to part the hair and tap the make-up directly onto the scalp, the end result is quite sensational. From far and even rather up close, it looks like natural hair follicles, rather than "painting" the scalp a certain colour, and as long as I don't get any within 5mm of my hairline, I don't have any fear that anyone will be able to tell. it doesn't transfer to my pillowcase or anywhere really, if I apply it correctly. I even play 2 hours of high intensity sweaty sports with it on, and it doesn't drip down my face or anything like that. The only caveat is that if you scratch your head, which you'll inevitably do, you'll get it under your nails. But for me that's a perfectly fine compromise given that I'm more insecure about my balding than getting anything under my nails. One last thing to mention is that it washes out very easy with shampoo, which is great, but the dirty shampoo will mildly stain shower curtains, and the make-up will not come out perfectly from white towels if you're not careful (again, the stain is relatively mild), but again for me it is a fine price to pay. Maybe I'll just decide some of my towels are specifically for this kind of thing. (It wouldn't surprise me if women are reading this laughing at the obvious conclusions I'm arriving at, but hey, this is the only make-up I've ever used!)
D**.
I am so disappointed - the box arrived damaged and the powder was all loose and broken. I was travelling so missed the return window. I am not happy as it was an expensive item.
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