Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses
Product ID: 449753716
🏆6x Award-Winning Marketing Mastery
📈Proven ROI & Engagement Boosts
📊Real-World Case Studies & Templates
874 DH
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Description
🚀 Transform your marketing with science-backed strategies that your competitors wish they had!
- BACKED BY 6 PRESTIGIOUS AWARDS - Industry-validated insights that set you apart in competitive markets.
- AVOID COSTLY MARKETING MISTAKES - Navigate pitfalls with expert guidance and key takeaways at every chapter’s end.
- ACTIONABLE CASE STUDIES INCLUDED - Learn from giants like Apple, Spotify & WSJ to apply winning strategies immediately.
- UNLOCK BEHAVIORAL SCIENCE SECRETS - Harness instinctive consumer responses to skyrocket engagement and loyalty.
- DOWNLOADABLE CHECKLISTS TEMPLATES - Turn theory into practice with ready-to-use tools for your campaigns.
Using Behavioral Science in Marketing is a critically acclaimed, award-winning guide that reveals how to leverage hardwired consumer instincts to boost engagement, response rates, and ROI. Featuring practical case studies from top brands and accompanied by actionable templates, this book is an essential resource for marketers aiming to gain a competitive edge in any industry.
Specifications
| Best Sellers Rank | 255,402 in Books ( See Top 100 in Books ) 232 in E-Commerce (Books) 235 in E-Commerce Web Marketing |
| Customer reviews | 4.7 4.7 out of 5 stars (187) |
| Dimensions | 15.6 x 1.5 x 23.5 cm |
| Edition | 1st |
| ISBN-10 | 1398606480 |
| ISBN-13 | 978-1398606487 |
| Item weight | 590 g |
| Language | English |
| Print length | 288 pages |
| Publication date | 3 Aug. 2022 |
| Publisher | Kogan Page |
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