Is the gelatin in this product plant or animal based?

My informed guess is that it is animal-based. There is no specific information on the side of the bottle to indicate the source of the gelatin. However, given the specificity of the description of what is NOT in the softgels ("Non-GMO, No Artificial Color, No Artificial Flavor, No Preservatives, No Sugar, No Starch, No Milk, No Lactose, No Gluten, No Wheat, No Yeast, No Fish. Sodium Free."), and the fact that it does not indicate "No Animal Products," I conclude that the gelatin is from animals. I went to the Nature's Bounty website and found similar information about their fish oil. A web search turned up someone who called NB and was told that their gelatin source was bovine. I have not personally called Nature's Bounty to confirm.

How is this different from ordinary lutein?

Nature’s Bounty® Lutein Blue contains Lutemax® 2020, a premium lutein formula containing higher levels of zeaxanthin than free lutein products. It helps filter out damaging blue light and improves eye health when using digital devices.* Our bodies cannot make lutein or zeaxanthin, and the natural stores of these carotenoids in the body may decrease as we age. In addition to Lutemax® 2020, Nature’s Bounty® Lutein Blue contains zinc and beta-carotene for added eye health support!* *These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.

Is the vitamin a/beta-carotene synthetic?

The Vitamin A (as Beta-Carotene) in the Lutein Blue (B76518) is naturally derived.

Is it NSF certified like eye promise products?

Thank you for your interest in Nature's Bounty! We endeavor to conform to the United States Pharmacopeia/National Formulary (USP/NF) requirements, which are industry standard for purity and testing. If a USP/NF procedure does not exist for a product, other published referenced works are consulted, such as the European Pharmacopeia, etc. Our products are subject to rigorous testing before, during and after manufacture, including analysis by High Performance Liquid Chromatography, Gas Chromatographs, Fourier Transform Infrared Spectroscopy, Thin Layer Chromatography, Ultraviolet/ Spectrophotometry, wet analysis and Near Infrared Spectrophotometry.

Product Name	HEALTH_PERSONAL_CARE
Additives	Lutein
Allergen Information	Soy, Sulphur Dioxide
Weight	0.07 Kilograms
Units	30 count
Serving Recommendation	1 softgel
Country of origin	us
Brand	Nature's Bounty
Format	Softgel
Age Range Description	Adult
Country of origin	USA

Lutein Blue

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