Pureology Hydrate Shampoo - For Dry or Color-Treated Hair, Intense Hydration & Softness, With Rose Extract & Green Tea, Vegan & Sulfate-FreeCradle to Cradle CertifiedCradle to Cradle CertifiedCradle to Cradle Certified

Pureology has been my go-to shampoo forever. My hair never seems to “tire” of it.It’s kind of expensive but I think lasts long so is probably a better value in the long run.

I'm loyal to this brand for all of my haircare. I don't dye my hair but it's naturally very dry plus it's long. This product actually does help my hair stay hydrated and healthy. I felt such a huge difference when I first switched to it from other brands and I'll never go back. The thickness of the shampoo is perfect, it lathers up very well, and my hair feels great. Just one wash is enough to make my hair clean and soft. The big bottle lasts a long time. I cringe every time I pay for a new one though.

The best shampoo I've ever used for colored, curly hair.

This shampoo keeps my hair feeling clean longer than many other brands. It works amazing on my thick hair and leaves it feeling soft.

Expensive but good quality. Price continues to rise so I am considering no longer buying.

This is my favorite shampoo. I have higjlyted hair so it's nice to have a purple shampoo, it smells amazing and it does a great job cleaning leaving my hair sleek and manageable.

I am 53 years old with thick & coarse color treated hair. I have always struggled with frizzy dry looking hair. I have always used salon high end shampoo and conditioner with some results but usually left my hair heavy and oily. I finally decided to bite the bullet and pay the higher cost for Pureology shampoo and conditioner. After just one use I felt a noticable difference in my hair texture and within 3 months my hair was soft and shiny but best of all, no more frizz! I have been using Purelogy for about a year and a half now and so happy that I took a chance on it. The cost actually is not an issue because a little bit goes a long way and I can go 2 to 3 days between shampoos so 30oz bottle can last me about 9 months.

This shampoo leaves my hair soft and helps me maintain my hair color, I highly recommend it