How to Build a Billion Dollar App Paperback – March 3, 2015

Pretty good book. This is the book for you if you want to launch an app and turn it into a billion dollar business. It covers all sorts of apps (social media, games, services, etc.) and provides real world examples of how similar people achieved success (including the author himself, who helped launched Hailo, a cab hailing service).That being said, the book was TOO big picture for me. I’m going to leave my rating at five stars, because it’s clearly titled with its goal of helping you reach a billion dollar valuation for your app, but I was looking for a simple guide on how to launch a small gaming app company on the side as a weekend hobby, generating a reasonable goal of $10-$50 a day in ad revenue. I wanted a book that would help me with some factors I overlooked in terms of business, like marketing or the beta testing process or growing your user base. This book definitely does that, but then includes a dozen more topics that I’ll never use, like how to secure seed funding or how to hire a quality business partner. Interesting stuff, but information I will probably never need.Overall - good for those of you that want to aim high and start the next Facebook or Uber. If reaching a billion dollars is an unrealistic goal to you, look elsewhere for a more focused book.

Great Book! I was introduced to this title by a friend who is a website developer and found out I was looking into developing an App. Once I started reading the book I actually found it very "Michael Lewis" esque, if that makes any sense. I love reading Michael Lewis books because they are entertaining, informative and provide an in depth look into commonly known financial events that are very enlightening. I like how this author presents the material in a way that cleverly combines the pertinent information in an engaging style. Very easy read and hard to put down. You definitely do not need to be developing an app to appreciate and enjoy this book. The whole story about the coming of the App-Age and what's in store in the future is worth the read.

Most or all the examples in this book are dated (which in itself tells a lot, since it was written as recently as 2014!) but the insights and very pragmatic recommendations for entrepreneurs and app developers are still very useful and interesting. It goes beyond superficial bragging and self-indulgence and deepens into key points at each phase for a tech startup. For most, it seemed to me a candid and honest discussion of Berkowski's own experience at Hailo, as well as a well-thought of compilation of the victories and failures of other highly-regarded techcos at the time of writing.

George really wanted for the reader to have a view from the inside of both the experienced entrepreneur and first time entrepreneur. He recounts the stories of a lot of people he knows and the businesses they’ve gone through. Then he spends some time talking about mobile genetics and why is it that mobile presents the most exciting opportunities now. At the end of the first part he goes into what makes an idea a billion dollar idea. George takes the reader through a variety of different frameworks like the human universals and how the apps actually tap in to these universals.The second part of the book is called The Journey and that’s where George explains the different steps of building a billion dollar app and how a variety of different companies have done it such as Instagram, Snapchat and others. He analyzes how they went through the step by step growth. After that he talks about the ten million dollar app and the key idea is achieving what’s called product market fit and thats where he thinks a lot of apps trip up. It gets into the practicalities, the exercises and operational bits that you need in order to achieve product market fit.Step three is about the hundred million dollar app and not very many companies get to this realm. This is about how to not only earn revenue but also profit. If you make it through that step the author takes you through the five hundred million dollar app stage which is scaling your business. It’s taking something that is profitable and how to sink some deep roots and make it work internationally.The last section of the book is about the billion dollar app. A huge part of this section is advice from billion dollar CEO’s and how to manage this kind of organization on a billion dollar scale. The message I want to communicate is it’s about the passion, building a great company and adding value. If you can get the perfect intersection of all these things, you have a good chance of building a successful and spectacular business.George Berkowski hit a home run with this book. We had the opportunity to interview him on this book so if you would like more information you can check out The Entrepreneurs Library episode 37.

The first two parts were subpar. But after when he get's into the investors and ways to grow and get started were facts I was looking for and needed. However the book is a little older so I do fear if things have changed slightly with the business world.

A comprehensive guide to building a successful app-based business. The author, George Berkowski, provides practical and actionable advice on how to develop an app and how to build a business around it. The book offers a step-by-step approach and covers all aspects of building a successful app, from idea generation to marketing and scaling. The writing style is engaging and the examples provided are insightful. I highly recommend this book to anyone interested in developing an app or building a business around an existing one.

Es uno de los mejores libros que he leído sobre como construir una app.

Lot to learn for start up team. Provides multy stage obstacles and solutions. Perfect for software start-ups concepts can be helpful for non software peoffesions also.

c'est un superbe livre avec vraiment les différentes étapes à s'attendre au moment de la réalisation de l'application !!!c'est mon troisième livre important après ma bible et un autre livre!!!...:-)))))

Lui ha lavorato su Hailo, app che mette insieme domanda e offerta tra taxi e utenti. Importante leggerlo per chi come me lavora sul prodotto digitale con ottimi spunti di lavoro.